Digital Printing vs Offset Printing

Advantages of digital printing

• Setup costs are lower for short runs
• Can run job faster if it is small quantity
• Print only the amount you need, when you need it Lower minimum quantities (as low as 1, 20 or 50,100 pieces)  
• Variable data capability (names, addresses, codes or numbering can be done easily)
• Improved technology has made digital quality acceptable, it is as good as offset print quality.

Advantages of offset print

• Large quantities can be printed cost effectively
• The more you print, the cheaper the price per piece
• A large variety of paper types with custom finishes can be used
• Special custom inks such as metallic and Pantone colours are available
• Highest possible printing quality, with greater detail and colour fidelity

Which one is the right fit for my next printing project

Digital printing and offset printing both are useful printing methods, each has particular benefits depending on your project’s requirements.
When you need larger runs of a project, into thousands, or are using a specific, brand-centric Pantone colour, offset printing is the better way to go. You can also use a much wider variety of custom papers and specialty inks, such as metallic or fluorescent inks in the offset process. Offset print is always used for NCR receipt book, large quantity of magazine, brochures, etc.

If a small run of less than thousands, digital is your solution. Digital printing being commonly used in business cards, flyers, brochures, posters, labels, vouchers, invitations, etc. Digital print nowadays has been widely used  then Offset printing.

If you are not sure about which one is the right one for your project, give us a call on 09-636 2111